PARACHUTE ADVANSED ALOE VERA LAUNCHES A SLIDING COMB CHALLENGE WITH KAJAL AGGARWAL AND 129 INFLUENCERS
Jyothi Venkatesh
The brand Parachute Advansed Aloe Vera has introduced Sliding Comb Challenge that encourages consumers to try this challenge and measure the softness of one’s hair. Incase not soft enough, it tells consumers how they can achieve it in two easy steps – regular hair conditioning routine with Aloe Vera Enriched Coconut Hair oil and combing the hair right to foster soft and healthy hair.
The newly married Bollywood celebrity Kajal Aggarwal took to social media, showcasing a relatable story on how hair knots and tangles were a major concern and what is her secret to ever so soft and smooth hair.
Apart from Kajal, the Parachute Advansed Sliding Comb challenge saw over 129 participants including celebrities such as Niti Taylor and Ashnoor Kaur joining influencers such as Shreemayi Reddy, Deepthi Sunaina and may others partaking in this challenge to flaunt their silky soft hair.